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  What does Private label mean? Some people call it a "store brand" or "generic brand", but it all just means HyTop is not a nationally advertised brand that typically spends a lot for consumer research, new product development, marketing and fancy photography. Our grocery partners sell HyTop for one reason: to provide their customers with a line of low priced items they can count on to help manage their money in a tough economy.
  How can you charge so much less? I'm suspicious! When your #1 goal is to provide consistent, safe and tasty products at the lowest possible price, you cut out all the frills. HyTop has no expensive advertising, no fancy packaging, and offers basic products instead of items with "all the bells and whistles", all so we can save you money. We also choose manufacturers and retailer partners who have the same goal.
  I heard from someone in another state about how HyTop costs so much less. How can I find it near me? HyTop is a line of private label products and not available everywhere. We hope you can find it right here with our store locator, or contact us and we'll see what we can do.

Why pay higher prices for groceries when HyTop brand products are as good or better? If you are a HyTop brand fan, great! If you haven't tried our entire line of quality store brand groceries, your family (and your budget) are in for surprise!


Kennedy W.

"Your scalloped potatoes are my favorite. They not only taste good but there are very easy to prepare, and that's good. I decided to try some of your other HyTop products and found that your coffee creamer has a lot in it for the money. I'm impressed."

Nellie J.

"I don't know what it is about HyTop cream style corn, but it's the best corn I ever purchased. In fact, I started eating even before heating it up. Hard to believe it's such a low price."

Douglas H.

"Pleasantly surprised when I switch my Mac and Cheese brand to HyTop. Keep up the good work."

Ann C.

"HyTop Corn Flakes have it all over any other kind. Easier to eat. Taste better. Better price. I like many other HyTop products also."

Sylvia B.

"Please keep making your Cooking Spray. It is the only one I can find made with soybean oil. You know, some consumers don't like the smell or taste of canola oil, like me. And I like the price too."

Corliss V.

"I brought home a can of yor HyTop Great North Beans. Very good! You can count on me as one satisfied customer."